Gaydamak Jewelry Launches into Middle Eastern Market

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Gaydamak Jewelry Launches into Middle Eastern Market. Parisian sisters Katia and Sonia Gaydamak formed Gaydamak in 2009. They joined forces to create a new, influential brand following a lifelong, boundless interest for jewelry design.

Gaydamak’s signature design is the hand bracelet which was born during a moment of revelation, when a chain caught itself around Katia’s palm. The design has since become iconic, worldwide. Animals, shapes from Eastern and Western art, abstract flowers and leaves decorate these unique creations, which bring new meaning to every gesture. Manufactured from the finest gold the pieces are adorned with precious stones including diamonds and rubies.

“We were looking to innovate with a statement piece of jewelry that had never been seen before, when we realized the hand is a forgotten part of a woman’s body”, said Sonia and Katia Gaydamak.

Heavily influenced by the anti-conformist elegance of their mother’s bespoke jewelry, they enjoy unearthing gems that they then transform into rings and bracelets. Their flagship collection, 1802, features a scalloped star design and reinterprets Napoleon’s Legion of Honor, reminiscing the passion their father holds for the Empire period. Their 2L line incorporates Art Deco influences, seen in the geometric motif and contrasting gemstones.

The sisters studied gemology in New York and use the traditional techniques of high-end jewelry making in their designs. Katia designs the pieces using a wide range of inspiration, whilst Sonia, educated between Paris and New York, dedicating her time to developing the brand. After spending their childhood between Moscow, London, New-York, Paris and Tel-Aviv, both sisters graduated from the prestigious Gemological Institute of America. Between business and creation, the Gaydamak sisters transcend their expertise: they imagine and design pieces of jewelry in harmony with their sensibilities and tastes.

Since launching in 2009, Gaydamak has cemented stockists across the world include the UK, Russia, France, Italy and USA. Their expansion to the Middle East cements their presents within the jewellery industry. Gaydamak pieces have been worn by renowned celebrities and have received worldwide coverage in titles such as Elle, Marie Claire, Vogue and Harpers Bazaar.



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Sans Retouches

Sans Retouches is an Egypt-based website dedicated to Arabian Fashion & Lifestyle. Sans Retouches aims to keep women updated on the latest Fashion, Jewelry, Interior Design and Lifestyle trends in the Arab region. Established in October 2011, Sans Retouches is mainly dedicated to featuring creative Arab designers and artists.

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